Overheard this week… (February 13)
MITCH BLATT
More buzz on Super Bowl ads:
Hyundai’s full shoot with Favre:
The commercial that I thought was funniest
“Humanitarian News”: “Denny’s acknowledges suffering of egg-laying chickens.”
Yes, because everyone cares so much about the plight of chickens! Because chickens are people!
(You can copy and paste this url if you really care: http://humanitariannews.org/20100210/denny-s-acknowledges-suffering-egg-laying-hens-super-bowl-ads
I’m not linking it.)
“Isn’t it funny that in order to watch Super Bowl ads on Hulu, you have to watch their other ads?”
- AllyPea on Twitter
“It’d be hard not to be impressed by the Dante’s Inferno ad that aired during the weekend’s epic Super Bowl match-up, but some viewers might be surprised to learn the lavish visuals it displayed don’t necessarily bear a great deal of resemblance to the actual gameplay.
What’s the deal? The Dante commercial (in common with many video game trailers) was put together from pre-rendered cut-scene footage, not actual gameplay. The ad acknowledges that with a small disclaimer on the closing screen, but one Techland blogger obviously doesn’t think that’s good enough.”
- PluggedIn Blog
“Twitter where most of Beavers fanbase lives. Let’s hit em where hurts! #onionring RT and spread the word!”
- TheOnionRing on Twitter, whose Onion Ring group got more fans than Canadian Aaron Carter-wanna-be Justin Beiber’s fan page (and was subsequently deleted by Facebook). Now The Onion Ring is trying to take down the Beiber Beaver on Twitter.
Twitter winners in Super Bowl ad wars:

via Ad Age
Betty White Snickers ad was “most recalled” by viewers.
- Ad Age
“Historically, we’ve been able to depend on Budweiser and Bud Light to entertain us with over-the-top jokes … to be funny and fun. Not this year. Five spots all fell flat.”
- Bob Garfield reviewing the ads for Ad Age
Garfield’s three favorite ads were: Audi’s “The Green Police”, FlowTV’s Guy Shopping With His Wife, and Chrysler’s Dodge Charger Ad.
I also mentioned “The Green Police” as one of my favorite ads.
Popularity: 4% [?]






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